Star Wars and Content Marketing

If you love Star Wars and work in content marketing, I’ve got a new post for you. My frequent collaborator Joe Kalinowski and I created a new post for Content Marketing Institute called:

A Trilogy of Tactics Content Marketers Can Learn from 41 Years of Star Wars Promotions

Joe and I created co-authored piece that helps you understand how you can (and also cannot) examine Star Wars for marketing insights. We hope you like it.

And if you’re really motivated, we repurposed the content as a video. Same stuff, except in video form.

Also check out some other posts that Joe and I have co-authored together:

Movie Poster Creates JAWS-Dropping Visual Storytelling Lessons

JAWing With JK: Part 2 of a Blog Series on Visual Storytelling

Say No to Stock Photography and Create Authentic Images

By Buddy_Scalera

Buddy Scalera is a full-time e-marketing professional in the pharmaceutical industry. He is the Vice President of Interactive Content & Market Research at an award-winning agency based in Parsippany, NJ. He has authored numerous articles for industry publications, including PharmaVoice and has spoken at professional industry events.

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